Facebook Advertising Specialist

Online marketing firm seeks intelligent, motivated Facebook Ad specialist for a full-time opportunity to work with growing and fun company.

The ideal candidate will have at least 1-2 years of experience in Facebook Advertising, strong written and verbal skills, and familiarity with Facebook and Social Media.

The candidate should be results driven, ambitious, organized, articulate and a self-starter. The Facebook Specialist will be responsible for developing, implementing and launching multiple Facebook Campaigns.

Skills Required

-1-2 years of Facebook Advertising experience
- Knowledge of conversion analysis and landing page analysis
- Good computer literacy, including knowledge of Microsoft Word & Excel
- Attention to detail, well organized and able to multi-task
- Create & manage social media paid campaigns through social media e.g. Facebook ads platform
- Explore, test and select a range of paid advertising mechanisms -- PPC, PPV, CPA, banners, rich content ads ,video ads etc
- Conduct extensive research across multiple channels with multiple campaigns
- Analyse and test different "creatives", different ad copy across different networks
- Analyse and test "behaviours based marketing" techniques, retargeting techniques and help develop a paid strategy which maximizes on the latest targeting technologies.
- Work with web team and marketing team to ensure creatives are in line with global branding,
- Work with marketing & web team to ensure all activity is complementary e.g. landing page maximization, creatives match corporate branding
- Landing page testing, split testing, tweaking and optimization to deliver best possible click through and conversion rates.
- Landing page optimization to ensure high CTR.
- Key Analytics & Performance reporting to management

Recommended Experience:

Prior experience in technical consultative and strategic sales in the professional services, Marketing field or interactive media is a plus. Experience in and /or understanding of search engines, website design and functionality. Excellent interpersonal and communication skills, particularly in communicating technical information to a diverse audience. Bachelors Degree preferred.

Candidates should be prepared to present examples of previous work, provide explanations and describe the level of involvement on each project, and candidates may be tested on appropriate skills.

Please reply to this job post via email. Candidates MUST submit all of the following to be considered:

Current Resume
Why you would be a good fit
Salary History
Phone Number
References Upon Request