Digital Marketing Officer for Graphic Design Company

Digital Marketing Officer

We are searching for a highly-creative digital marketing officer to execute our marketing ---------- this position, you will be responsible for executing inbound and outbound marketing through different channels, mainly engaging with communities in IndieHackers, Facebook groups, etc. Your central goal is to help grow our brand’s influence while also increasing brand loyalty and awareness. You will be working with a content writer whom you will strategize with to increase our web traffic and update our public channels such as LinkedIn. Please write "Zipmade" at the start of your application so we can filter out spam applications.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across different digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media ---------- addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities:

- Design and oversee aspects of our digital marketing efforts including our and display advertising campaigns and build rapport with communities.
- Plan and manage our social media platforms.
- Prepare accurate reports on our marketing campaign’s overall performance.
- Coordinate with advertising and media experts to improve marketing results.
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Work with the team to brainstorm new and innovative growth strategies.
- Oversee and manage all contests, giveaways, and other digital projects.

Requirements:

- Bachelor’s degree in marketing or relevant field.
- A minimum of 2 years experience in a digital marketing or advertising position.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.