Paid Ads Manager

Hello, Digital Influence Lab is looking for a motivated advertising pro to join our growing team. You should know terms like CPM, CPC, CTR and Quality Score like the back of your hand. Please title the subject as ‘Application: Paid Ads are fun!’ when applying.

To be considered, please also answer the following questions in your cover letter when applying:

1. I’m optimizing for the term ‘web development’ and I’m afraid of high costs per click. What are some ways to bring this down?

2. Give us an example of your most successful PPC campaign, why was it successful?
What are some effective ways to increase quality score?

***Responsibilities:

• Set up and manage Google Ads and Facebook Ad campaigns
• Analyze the performance of SEM campaigns and optimize them.
• Prepare detailed advertising results and strategy recommendation reports.
• Set up tracking with tools like Google Analytics

Requirements:
• MUST HAVE: have managed Facebook Ads and Google Ads accounts before
• MUST HAVE: Knowledge of Google AdWords, Google Analytics, and Facebook Manager
• MUST HAVE 1+ years (MINIMUM) paid ads and campaign management experience
• Expert proficiency in Google Analytics or similar web analytics software
• Energetic, goal-driven, professional with great work ethic
• Ability to thrive in a fast-paced, performance-driven environment
• Certifications in search engine marketing preferred
• Agency experience preferred

Please apply ONLY if you fulfil all ‘must have’ requirements :) To apply, email to hello@digitalinfluencelab.com. We look forward to your application.