Data & Analytics Manager

- Own, manage and optimise the data infrastructure for Ecommerce Group (Klipfolio, Supermetrics, Google Sheets etc).

- Manage the groups digital reporting - Providing daily information and insights to help guide performance

- Assisting proactive migration from Google Analytics to G4 Platform

- Provide analysis of data, working closely with marketing team and channel managers to offer evidence based advice for optimising channel performance

- Lead the collection and utilisation of data for the management of performance marketing campaigns, to determine success of product launches and opportunities for improvement

-Identify and drive a scalable digital marketing plan , working collaboratively to inform the head of acquisition, retention marketing manager, social media coordinator, product and ecommerce teams.

- Work with leadership team to inform marketing budget allocation and optimisation across the channels, based on ROAS targets

- Dive deeper into analytics and data as required by the business to better inform decision making. This may include marketing, operations and product

- Implement best practices for data warehousing and platform usage to drive continuous improvement

- Establish a dashboard for each relevant area and channel of the business to help inform decision making

- Assist with data and metrics to inform organic social media

- Work together with leadership to present recommendations around KPI and OKRs