Affiliate Marketing Agency Seeks Direct Response Marketing Copywriter

Our growing affiliate marketing agency is looking for a native English-speaking copywriter with a passion for direct response marketing to join our team.

ABOUT US:

Purifyre’s unique agency culture is one of empowered autonomy, transparency, and collaboratively helping our mostly B2C clients bring in leads through viral ads. We’re driven by performance metrics and strategically fueled by a blend of organizational physics and CliftonStrengths, so bonus points if you know yours.

ABOUT YOU:

Bringing various offers and advertising campaigns to life through engaging copy and the magic words that connect and spark the desired response from your target audience should be second nature, as should a proven ability to consistently capture its attention in noisy newsfeeds based a solid understanding of CX, CTR, CRO, and SEO.

Along with a firm command of the English language and all of its weirdly wonderful grammatical complexities, you must have affiliate marketing experience.

ABOUT THE ROLE:

The Direct Response Copywriter will report to the Director of Copywriting as part of our multifaceted copywriting team and regularly interact with other Purifyre teams via online tools that include Slack, Notion, Zoom (obviously), Loom, Google Workspace. This is a contract role that will initially be part-time (15-20 hours per week) and most likely morph into full-time at a point as yet to be determined.

The Direct Response Copywriter will:

- Actively conduct ongoing competitive intelligence (spying on Facebook ads library, and other ad spy tools) and research demographics, customer journeys, and offers
- Create advertorials using Canva or communicate with our in house graphic designer/video editor, briefing them on advertorial ideas.
- Write and edit copy for Facebook and ---------- ads, landing pages, and advertorials that consistently deliver high-quality, on-brand messaging
- Maintain a current understanding of the various social media platforms, their audiences, and best practices
- Brainstorm and strategize with the account lead on upcoming campaigns
- Proactively respond to additional copy/other requests
- Participate in weekly stakeholder strategy calls
- Upload deliverables to and maintain the library of our creative swipe files
- Optimize or repurpose existing copy


What We Expect:

- A deeply ingrained sense of personal responsibility
- A strong commitment to meeting deadlines (and a healthy fear of missing them)
- The ability to ask questions, take initiative, and solve problems quickly
- At least one years of Direct Response copywriting with a portfolio that shows us what you can do
- A true love for digital marketing and eliciting an emotional response from people
- Intuitive knowledge of direct response principles
- Flawless editing and proofreading skills
- The confidence to communicate clearly with all levels of stakeholders
- An ability to play nice with others who may or may not be running with scissors

What We Offer:

- Competitive compensation
- Abundant potential for professional growth and self-development
- The opportunity to work with an amazing, like-minded group of talented people located all over the world who will definitely not bore you
- Reciprocal support and respect
- A fully remote and flexible working schedule

* To be considered for this role, please provide us with your CV and complete the questions below*

1. Write us a one-paragraph cover letter about yourself. Be ---------- e this paragraph to persuade us why you’re THE ONE for this job.

2. Describe any work experience that is relevant for this role:

3. What is your favorite piece of recent direct-response content and why?

4. How important is Research to your writing process? (And why is it important?)

5. How did you learn copywriting? And what do you do to improve every day?

6. Describe a typical day for you currently (the more detailed, the better).

7. What are your copywriting influences (books/courses/mentors)?

8. What's the next milestone you're aiming to achieve in your life?

9. You find yourself on a deserted island, and you have plenty of food and water - what two items would you want to have with you?

10. Are you comfortable with working a US or a partial US based time zone?

11. Please attach a variety of your writing samples