Full Time
N/A
TBD
Apr 4, 2022
The mission for the Paid Traffic Specialist is to drive quality, targeted traffic to funnels that turn into leads, interest, and sales. You will be both hands-on building campaigns and matching the best sources of media to the client while also overseeing a small team to help with some of the workload.
What’s in it for you to work at No Joke Marketing:
An established business that continues to grow rapidly, even in the current economy where are our competitors are struggling or going out of business
At No Joke Marketing, you get to transform lives by connecting people who need help to those who can serve them
Supportive, attentive & motivated leadership team available to answer questions & help you grow professionally (and personally)
Owner is actively involved in the business
Great small business environment and friendly team
Can work from anywhere in the world with an internet connection
Extensive initial & ongoing training to help you become more knowledgeable than 99.9% of people
The outcomes expected of this individual are:
Setup and manage a large number of ad campaigns on a monthly basis for multiple clients in a range of industries.
~20% time spent analyzing and optimizing campaigns.
~20% time spent testing new techniques. With the ever-changing landscape of media buying, you should be constantly testing new mediums, methods and tactics to improve results.
?Competencies (these are MUSTs):
Analytical - Numbers and hard data drive your decisions.
Attention to detail - Does not let important details slip through the cracks or derail a project. Every word counts. Make sure to mention the word “happiness” in your phone screening for brownie points.
Communication - Speaks and writes clearly and articulately.
Distiller - Ability to understand and translate complex concepts and technical information into practical marketing language
Efficiency - Able to produce significant output with one piece of content. (A blog post becomes an infographic and repurposed as a video script, for example.)
Entrepreneurial - You treat your career like a business. You carry that through for the benefit of your employer and for the clients whose ad accounts you manage.
Proactivity - Acts without being told what to do. Has an ability to foresee needs before they arise.
Systematic - Relentless with testing while adhering to a structured, systematic approach that keeps everything well organized.
Work ethic - You balance having a life with a strong willingness to work hard and do what it takes to get the job done.
Preferred or Nice-to-Have Skills and Experience:
These are not required but the more of these you can check off, the higher your chances. All claims of experience must be proven through samples and/or testing.
Recent hands-on experience managing paid traffic, or in some related discipline within digital marketing
Facebook
Google Ads Planning/Buying
Ad experience on other platforms (e.g. Bing,
Leadpages experience is a plus
Infusionsoft experience is a plus
Split Testing (A/B testing) experience
Ability to create, manage, and monitor
Ability to write direct response copy for a wide variety of media
Basic-level or greater ability to source and edit images for PPC
Tea
No Joke Marketing is an entrepreneurial, high growth company with opportunity for advancement and lots of upward mobility. Professional development programs offered. We offer competitive pay, great Vacation/Sick benefits, potential profit sharing, and other nice perks.