Bad-Ass “Social Media & Marketing Manager”

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TYPE OF WORK

Full Time

WAGE / SALARY

$6000/yr

HOURS PER WEEK

TBD

DATE UPDATED

Oct 8, 2022

JOB OVERVIEW

Hi - I’m Pascal and I run a multi-million dollar real estate investment firm that provides privatized affordable housing to working professionals in the United States.

**What is the role:**

We’re looking for a social media & marketing manager to join as teammate #3 that will work alongside our team during Denver, Colorado hours (9am-5pm Mountain Standard Time). Your job is to increase the number of people who engage and ultimately invest in our various funds. You’ll do this by optimizing every part of our marketing funnel; editing content to our brand style, posting that content on various social media platforms, as well as creating & editing our website and email nurture sequences.

You will regularly present to the team, the processes you’ve created, the metrics you’re responsible for and what you’ll be working on next.

Success in this role = increasing investors in our fund.

**Example Tasks Include:**

Content Management

- You’ll take existing video interviews/podcasts, slice them into several 30-120 seconds clips, add overlays, and add descriptions and hashtags for each platform.
- You’ll be in charge of taking existing video interviews/podcasts, having them sliced into several 30-120 seconds clips, add overlays, and add descriptions and hashtags for each platform.
- You’ll be in charge of creating, or outsourcing the creation of thumbnails for each piece of content.
- Create investor presentations and brochures for our investment funds
- Create lists of relevant video content ideas for us to film

Social Media Management

- Create a content calendar that outlines which content, will be posted on which platform, which day. There should be a piece of content published on every platform every day.
- You will be reporting on a weekly basis on how our followership is growing, and the content that has been created.
- You’ll be responding to all incoming messages & comments we receive on Facebook, Instagram, Linkedin, Twitter, TikTok, etc for our CEO’s personal brand, Co-Living Capital, and it’s holding company.

Funnel Management:

- You will create content for our email nurture sequences, you’ll measure open rates, new subscribers, and views.
- Setup & optimize our Webflow website for email conversions.

**In your first 90 days you will:**

- Setup logins and profiles on Facebook, Twitter, Instagram, Linkedin, TikTok, Spotify, Apple Podcasts and Youtube. You’ll add links to our website on each social profile, add bio’s.
- Create detailed processes for how to edit content & post on each social platform.
- Present bi-weekly on your marketing KPIs
- Build out an initial website using Webflow
- Research & propose 100 content topics for video content with examples that others have posted on
- Document the process you’ll use to schedule people to interview with me for video content where I ask them about how they thinking about investing, what their strategies are, how do they think about building wealth?
- Write a monthly business update newsletter that is detailing how the company is growing, and what we’ve learned. You’ll do that by interviewing the CEO.

**The types of KPI’s you’ll be in charge of are:**

- # of new Investors who’ve invested in our fund
- # of new email leads
- # of followers per channel
- % conversion rate from website visits to email leads
- % conversion rate from email leads to investors
- Time to conversion from email lead to investor

**Why take this role:**

You’re the type of person who has ambitions of achieving the 3 degrees of freedom: The freedom of choosing when you work to be most productive, the freedom of choosing where you work, and achieving financial freedom.

Imagine for the next few years you get a front row seat to a multi-millionaire & his network, learn everything they know, be compensated not only through a steady salary but are incentivized on business goals, and build towards your ultimate goal of reaching financial freedom.

That is this job.

This role will start with a $6,000/yr salary and up to an additional $1,000 in bonuses based on goals we d ---------- together in your first year.

**About the company:**

- To learn more about our company, read our mission & vision here.( ---------- )

**Ideal candidates have:**

- A metrics driven mindset. Someone who focuses on the numbers and end goals.
- Previous experience working in a social media management role at 2 different companies.
- Experience using and/or can easily pick up software tools such as Slack, ClickUp, and Webflow, and Notion.
- Incredible email/written communication skills that are cordial, clear, and concise.
- Great energy and are generally optimistic.
- The ability to solve problems with a clear outcome with little initial direction.
- No outside consulting/business engagements.
- The desire to build a career and learn more about real estate and investing.
- Experience managing the creation of email nurture sequences, websites, and content calendars.
- Samples they can show of content they’ve created & posted on their companies’ behalf.

**What does the interview process look like:**

First you’ll fill out our initial intake form ( ---------- ), then if we’re an initial good fit, I’ll have you record a 1 minute video. Following the video, I’ll ask you to take an Inner Matrix Assessment and we’ll do a 30 minute video interview. If we’re grooving, thereafter do a paid 1 day working ---------- om there, we’ll both understand if it’s a good fit and if we want to work together.

Remember: You should be interviewing me as much as I’m interviewing you. You can opt out at any part of the process if you don’t think it’s the right fit.

So what are you waiting for? Fill out this form! ( ---------- ) We are only processing applications who accomplished the Google Form.

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