Experienced Google Ads, Shopping Ads / SEO specialist (For WooCommerce)

PLEASE DO NOT APPLY FOR THIS JOB IF YOU HAVE NO EXPERIENCE.
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We are not just looking for a Virtual Assistant to just fill a job, but also a long-term position to join an e-commerce company based in Australia. You are required to be familiar with Google Shopping Ads, SEO in WordPress / WooCommerce and have at least 2 years of experience.

As you review the description, we welcome any questions you may have about the position or our team. The position will start at 10 hours per week, and you can choose your own hours. We believe that our tea ---------- mbers perform best when they are given flexibility.
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Who and What we are looking for?

We are looking to hire someone interested in a permanent ---------- munication is very important for us to maintain a fluid work culture. We are looking for someone who is willing and comfortable working with other members on the team remotely. Timely communication and responses. Honesty is a must; we would rather you ask us many questions to better understand something than make a mistake due to uncertainty. We are looking for someone who is committed to working in a long term and is willing to grow with our business. If our company does well, then you will do well! That's how we work as a team.
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Why Join the Team?

- Peace of mind that you have a secure long-term position, a working contract will be offered.
- 13th Month Pay.
- Fixed weekends off.
- Performance-based salary increases and bonuses.
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Your Roles will be:
- Develop and manage our Google Shopping Ads & PPC accounts (Bing & Facebook Ads haven't been developed yet, if you have experience with them, will be a bonus)
- Study the products we sell, to be able to create relevant keywords and do some SEO
- Monitor key performance metrics and search terms reports
- Adjust bids to maximize returns of the best performing ads and cut down on underperforming ads
- Analyze profit margins, shipping costs, and operating costs, and integrate them into our Google Ads strategy
- Work on device, geolocation, and demographic adjustments
- End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads)
- Conduct keyword research and optimize the campaigns.
- Research and analyze competitor advertising links and strategize the best plan ahead for the business
- Optimize the ad copy, landing pages for the best lead quality.
- Optimize the campaigns regularly for improving the performance.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and assess against goals.
- Brainstorm new and creative growth strategies.

• Cost Per Lead (CPL) or Return On Ad Spend (ROAS) Analysis
• Google Shopping Feed Management

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Skills and requirements:
- Have at least 2 years of experience in Paid Advertising / PPC management, or with Google Ads
- Good understanding of how Google search ads (GSN) and shopping ads (PLA) work
- Good English is necessary for communication with the team, and ad copy creation
- Solid computer to work with huge spreadsheets and a strong internet connection. We don't want this to slow you down.
- Positive attitude, can-do mindset, sense of ownership, and pride in your performance and its impact on the company's success
- Long-term commitment - treat this as your career