Social Media Marketing Assistant

Our client is seeking a full-time Marketing Assistant to oversee and expertly manage their content marketing strategy. The Marketing Assistant will combine their knowledge of digital marketing and social media management to drive a coordinated and strategic content schedule while expertly managing the company’s social media pages. Through creativity, organization, and focus, the Marketing Assistant will create a system that consistently serves up high-impact content designed to engage and grow our target audience. Along with their strong understanding of digital marketing, the Marketing Assistant will also utilize their skills in social media management to expertly moderate and manage the company’s social media pages.

For the right candidate, this role will be the ideal playground to flex your talents and grow your career. The Marketing Assistant (MA) will have access to a library of content (blog posts, articles, videos, podcast interviews, etc.) to repurpose and create engaging copy, email blasts, edit videos, and ultimately turn content into lead magnets that generate sales. The MA will report directly to the marketing director to plan out content schedules and brainstorm new ideas. By studying the company’s brand and understanding how the company operates, the MA’s system of content and social media management will help move the business forward and expand its impact.

The ideal candidate for this position is one who is creative, has a deep understanding of digital marketing, passion, and skill for creating persuasive content, and is excited to grow an audience for a business that already has a recognized brand. This candidate must bring impeccable organization skills, outstanding attention to detail, and a drive to lead a business to the next level.

Some of the perks:
- Company Culture: you’ll be hard-pressed to find a company and team with a greater vision for helping others and impacting lives.
- Learning Opportunities: we are avid learners and highly encourage the support of advancing knowledge and skillsets.
- Growth & Development: we care about your development at an individual level and want to see you succeed in work and life.

Responsibilities:
Learning:
- Study and understand everything there is to know about the company and its space (mission, vision, target audience, products, programs, etc.)
- Learn the company and CEO - how to “speak” like them in the content you will be putting forth

Managing, Planning, and Creating:
- Plan out and create a content schedule from the company’s content library to be released across the company’s social media platforms
- Use creativity and strategy to develop “lead magnets” in content that help grow the company’s audience and overall sales
- Edit videos and create highlight reels for social media content
- Create blog posts and outlines for YouTube videos and podcasts
- Write copy and collect content to be used in email blasts
- Write copy and create graphics to be used for social media posts
- Ultimately work towards adding a level of sophistication to the company’s content methodology
- Expertly moderate the company’s social media pages

Team:
- Maintain consistent communication with the Director of Marketing
- Collaborate with the marketing director to develop and implement multi-channel social media strategy and calendar

Must-Have:
- 1-3 years experience in marketing management, social media content management work, or similar
- Strong direct response copywriting skills that are persuasive and marketing-minded
- Must be a proactive and independent worker that takes ownership of their work and the position
- Experience with SEO
- Has a solid understanding of online business and digital marketing
- Leading knowledge in top social media platforms, including Facebook, Instagram, LinkedIn, and YouTube
- Proven track for producing high-performing quality imagery and videos for social media
- Familiar with editing and design software and technologies (such as
Canva and/or Adobe CS)
- Must be available to work in EST timezone during typical business hours
- Experience using an AI writing assistant (ie Jasper, Rytr, etc) a plus
- Experience with Hubspot a plus

If you’re a great fit for everything above and just thinking about being in this job gets you excited, apply today with a link to your resume!