Full Time
N/A
TBD
Mar 5, 2022
At Aulysius, our client relationships are our top priority.
Our team is growing and we are looking for Digital Marketing Manager to join our team our team for the German and UK Market!
A Digital Marketing Manager is responsible for helping maintain a brand by working on marketing campaigns. Their duties include performing market research, strategizing with other marketing professionals and creating content to aid in the success of marketing campaigns.
ROLE & RESPONSIBILITIES:
• Plans and executes a strong and innovative digital marketing strategies using PPC, SEO, SEM, and other techniques to attract traffic to the company’s website and increasing awareness of company’s products and services.
• Designs, builds, and maintains our social media presence.
• Write compelling & unique content on social brand media for Aulysius social media channels
and editorial calendars across
(Monday.com, Zendesk, Salesforce marketing cloud).
• Drive website traffic and acquire leads.
• Enhance brand awareness in the digital space.
• Measures and reports performance of all digital marketing campaigns and assesses against goals
(ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Collaborates with internal & external teams to create landing pages and optimize user experience & to execute social media programs that meets business needs.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Provides thought leadership and perspective for adoption where appropriate.
QUALIFICATIONS & EDUCATION REQUIREMENTS:
? Bachelor's degree in marketing, communication, or related field.
? Minimum 2 year of experience in marketing; with at least 1 year in digital marketing.
? Demonstrable experience leading and managing SEO/SEM, marketing database,
? Experience in optimizing landing pages and user funnels.
? Experience with A/B and multivariate experiments.
? Experience in setting up and optimizing PPC campaigns on all major search engines.
? Solid understanding of eCommerce, PPC, SEO, SEM & other marketing analytics tools.
? Knowledge of media editing software (photo and video).
? Working knowledge of web design principles, best practices, and content management platforms.
? Demonstrated ability to develop and execute sales and marketing strategies.
? Excellent communication