Performance Marketer (Digital Marketing)

Job Description

Develop and implement digital strategies. Experience in coordinating with PR counter-parties and international experience are a plus.
Create and manage link building strategies, email marketing and automation, content marketing strategies, and social media presence based on data ---------- novate and present new marketing platforms and strategies
Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content success
Forecast digital marketing campaign growth and ROI for digital marketing campaigns
Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns and digital assets to include new information
Creating and executing a strong performance marketing strategy & execution plan
Developing and managing digital prospecting and remarketing campaigns
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
Identifying and testing new channels to continue to meet or exceed established critical metrics
Working closely with the management to share funnel conversion improvement ideas, feedback & present results.