SEO SPECIALIST

Key responsibilities include:

Executing an SEO strategy in our core markets to drive traffic, revenue and new customer acquisition.
Day-to-day optimisation of our category and sub-category pages to improve organic visibility in the SERPs.
Perform keyword research to identify new opportunities for growth.
Improve rankings according to keyword research.
Assist in developing content marketing activities to maximise campaign performance.
Report and monitor and develop successful SEO campaigns.
Ensure SEO practises are innovative and effective in their execution.
Executing powerful backlink strategy for Google ranking.

What we are looking for:

Strong SEO knowledge is a must.
Knowledge of the core fundamental principles of SEO and its purpose.
Understanding of recent history of Google algorithm updates.
Strong copywriting skills.
Knowledge of the global market will be beneficial.
Experience utilising the Google suite, including Google Analytics and Google Search Console for digital insight and optimisation.
Ability to apply SEO knowledge to campaign ideas.
Passionate for digital marketing and understanding of the newest industry developments.
Ambitious and driven with the ability to work in a fast-paced environment and to tight deadlines.