Web Content Specialist / Social Media Manager

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TYPE OF WORK

Full Time

WAGE / SALARY

$400 – $600

HOURS PER WEEK

TBD

DATE UPDATED

Nov 14, 2021

JOB OVERVIEW

Stayli App is looking for a creative and driven individual who can help elevate our brands through social changes. As the Social Media Manager, you will engage in market trends, build and launch strategies, create content, plan and track performance, and communicate opportunities across our organization relating to our audience and goals.

What You'll Be Doing (Responsibilities):
Design, build and maintain social media presence across multiple platforms, managing daily content to maximize engagement and build organization’s brand.
Owns organic Pinterest requests and strategy
Create, curate and manage social media content, including text, audio, visual and multimedia formats
Writes and publishes on blogs
Works to integrate Live, Blog and Social content into email, site, social media (example pins that support content and vice versa content that supports Pinterest search)
Create content partnerships ex. Bitcoin blog exchange of content etc.
Helps create Polls, Quizzes, Interactive Content with an outside agency for customer engagement.

Optimize and grow existing social account engagement and performance.
Promotes backlink strategies and blog publishing on external sites
Ensure content and channel insights are consistently informing social strategy and planning
Research social media trends and informing management of changes that are relevant to the organization’s marketing activities
Expand the organization’s digital footprint by developing a social strategy for underutilized platforms
Ensure website properties are kept up to date with content and marketing campaigns
Help create and work within the organization’s framework of visual identity guidelines to create brand-appropriate, visually pleasing design materials for public marketing initiatives
Produce static visual content unique for each of the organization’s public social media channels including (but not limited to) articles, video thumbnails, advocacy campaigns, and issue-based graphics for Instagram, Twitter, Facebook
Support the digital design of guides and brochures, as needed, to advance content and marketing campaigns and objectives
Perform other duties and special projects as apparent or assigned by Supervisor.

Nice To Haves (Preferred Qualifications):

Prior Social Media Marketing experience at a tech company
Excellent understanding of Bitcoin and familiarity with the Bitcoin community on Twitter

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