Salesforce Marketing Cloud Senior Developer

• Develop email templates for use by the marketing teams.
• Assist the business will managing data extensions.
• Create reports in Salesforce CRM to support the use of targeted email campaigns.
• Support the business in their use of Social Studio including Social-to-Case
• Development of automated customer journeys based on business requirements.
• HTML production of email sends in collaboration with design and marketing teams.
• Technical buildout of automated and triggered transactional and nurture emails using Salesforce.
• Marketing Cloud including SOQL queries, and collaboration with internal and external technical
resources.
• Execution of A/B testing.
• Implementation of enhanced audience segmentation and personalization in email programs.
• Assist the business will managing master and legacy data
• Work closely with the Salesforce Developers to perform or design solutions like customization of
standard objects in SFDC to support MC technical requirements.
• Develop and test emails across multiple browsers, platforms and devices.