Email Marketing Specialist

KLAVIYO AND DRIP EXPERIENCE REQUIRED - If you do not mention this in your application, you will be ignored.

Responsibilities include:

Design and implement direct email marketing and SMS campaigns
Design and implement automated marketing campaigns and workflows
Proofread emails for clarity, grammar, and spelling
Help design emails, SMS messages, and templates
Ensure mobile-friendly email templates
Utilize personalization and other automated features of Email and SMS
Create automated workflows using tools such as Zapier
Analyze campaign performance and suggest improvements
Report on sales revenue generated from email marketing efforts
Ensure emails follow industry policies and best practices
Stay up to date with industry standards (eg iOS15)
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Requirements

Proven work experience as an Email marketing manager or Digital marketing specialist
Hands-on experience with ESPs and automation tools
Proficiency in marketing automation technology (Key tools include Klaviyo, Drip, Hubspot, ActiveCampaign, Zapier)
Knowledge of SEO/SEM and Google Analytics a plus
Familiarity with analytical and database tools
Excellent written communication and copywriting skills
Strong project management skills
An ability to work under tight deadlines
BS degree in Marketing or relevant field
Understanding of CAN-SPAM, TCPA, CCPA, GDPR, other email and SMS compliance regulations.
Utilize segmentation practices to achieve greater deliverability, personalization, and responsiveness.
Collaborate with different departments to effectively develop and optimize email drip campaigns and nurture flows
About Revity

Revity is a marketing agency that is built differently. We aim to be our clients' growth partners. Our purpose is to increase revenue with integrity - the Revity way!