Content Writer

We are looking for a Content Writer to manage all writing material we create for business purposes, from online guides and articles to newsletters and social media posts.

We are looking for someone who is good at publishing our monthly newsletter, tracking website traffic and user engagement and generating new blog post topics, who is a team player and an expert in their area, who can collaborate with us and provide input, strategy and feedback. We want someone who can think on their own and execute tasks promptly, and ultimately, will ensure our web content is on brand and adds value to existing and potential customers.
If you have creative ideas about how to engage our audience online and have experience producing new content types, we’d like to meet you. Ultimately, you will ensure our web content is on brand and adds value to existing and potential customers.

Responsibilities

Manage our editorial calendar to ensure timely publication
Assign blog posts to writers
Identify gaps in our content and recommend new topics
Create style guides to use as reference
Proofread and edit written pieces before publication
Schedule social media posts
Conduct keyword and SEO research to understand customers’ needs
Monitor web traffic and engagement (e.g. conversions and bounce rates)
Coordinate with marketing and design teams to illustrate articles
Follow industry-related news and generate ideas around trending topics
Review and update published content as needed
Does other Virtual Assistant job and Social Media management as needed
Previous work experience in the E-Commerce Industry is a PLUS!

Requirements

Proven work experience as a Content Strategist, Content Manager or similar role
A portfolio of published articles
Experience in project management is a plus
Knowledge of Content Management Systems, like WordPress
Basic understanding of HTML and web publishing
Familiarity with SEO guidelines and keyword research tools (e.g. Moz and Google Keyword Planner)
Experience using social media for business
Solid writing and editing skills in English
Time-management skills
Ability to guide and motivate tea ---------- mbers
BSc in Marketing, Journalism or relevant field