Digital Marketing Assistant

Digital Marketing Assistant

This part-time position will require you to work directly with the CEO of a fast-growing e-commerce business that sells products through various online and offline sales channels.

Job Overview

You will be in charge of helping Ben manage several aspects of our digital marketing presence. You will also be creating standard operating procedures (SOPs) for daily tasks.

If you like the idea of helping grow a small business while having the opportunity to work on a variety of different tasks on a daily basis, then you’ll love working with us!

This part-time position (with the possibility of full-time in the near future depending on your proficiency) will help you grow and learn new skills. This is an opportunity to be part of a growing business and for you to become more experienced with eCommerce and digital marketing. We love supporting other entrepreneurs around the world and always treat our employees well, with the opportunity for bonuses and growth.

Training will be provided virtually where necessary. We use Airtable for many aspects of our business and you will have to get used to it.

You can see a rough draft of your SOP's here. ----------

Responsibilities

Calendar:
Follow and assist in planning a marketing calendar/schedule for the areas assigned.

Content:
Gather from customers(UGC) or Create(using Canva etc) or manage the creation of online and offline marketing materials needed for the website, marketing, and sales. (website/sales/email/promotional graphics).

Klaviyo:
Create and ensure the effectiveness of weekly/bi-weekly campaigns in Klaviyo. You will be given instructions for the copy and subject of the campaign. We have templates already made that can be modified.
Modify flows in Klaviyo as per instructions to increase customer LTV and report monthly on results for new instructions..

Attentive:
Create and modify campaigns and flows within Attentive SMS as instructed. Report Monthly on results.

Rewards & Loyalty:
Manage and improve engagement of our referral and rewards program at instruction.

Shopify:
Create Discount Codes for Promotions as required

Social:
Monitor, respond to, and route consumer inquiries and questions across social and SMS platforms. (Facebook marketplace, messenger, attentive messenger)
Schedule and create social media posts(Instagram, Facebook, Youtube) and scale presence as content availability ---------- etings:
Monthly meetings with our team on what marketing tasks need to be accomplished.

Reports and Communication:
Use a project management platform to track projects, tasks to do and tasks completed.

SOP’s:
Notate and assist in the creation of the standard operating procedures in your role to document common workflows and create a more efficient work experience for you.

Other:
Optimize marketing efforts by identifying opportunities for improvement
Seek to understand industry trends that will impact our target segments
Other duties and tasks as they arise.

Requirements:

The type of person we are looking for:

Loves to work independently and is able to make great decisions with minimal direction
Great communication at all times, especially when something is not clear
Can follow systems and instructions easily
Loves variety and learning new tasks
Technologically capable and adaptive to using new software and ---------- n work independently, is very resourceful, follows directions well, etc.
Proficient with Klaviyo
Attentive (easy to learn)
Proficient with Instagram Business Tools
Proficient with Facebook Business Tools
Ability to prioritize and manage complex projects from start to finish
Ability to think outside the box and find solutions
2-4 years experience in eCommerce/digital marketing
Understands business KPIs and translates digital metrics to drive business outcomes
Organized with a great ability to follow through on full tasks
Strong written, verbal, and editing communication skills
Organized, with an ability to prioritize time-sensitive assignments
Ability to work with multiple software and applications being integrated with each other(ex. Klaviyo and attentive)

Helpful Experience:
Proficiency with digital media software to help with graphical posts is preferred (canvas, etc), if not you will find someone else to do it.

** If you're interested in applying for this part-time position, here are the next steps **

fill out this quick questionnaire to help us get a better idea of who you are and if you’ll be a good fit for our team.

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We will be making our hiring decision over the next few weeks, and will only be accepting applications until March 31st, 2022. If you are interested, please follow the instructions above

We look forward to hearing from you!

There is the option to expand into a full-time position depending on your performance.