PPC Specialist

What are you looking for in a position?

Are you looking for just another gig or something spectacular?

If you want just another gig, this may not be for you, but if you want to be a part of something big, then we are the company. We're Plumbing & HVAC SEO, a full-service and dynamic digital marketing agency. We are looking for go-getters who not only love internet marketing but want to join a company that's changing the way internet marketing gets done.

Being part of our team, you become a tea ---------- mber, not just a VA working alone. We have a very successful group of tea ---------- mbers hired right here on OnlineJobs who have been with us for several years and are indeed a part of our family.

Our offshore team works hand in hand with everyone on our team and is treated with respect. They attend our tea ---------- etings, participate in our virtual events and provide ideas and input like anyone else who works with ---------- e grow with us today.

We are seeking a full-time, experienced Pay Per Click Specialist to join a dynamic paid search team.

As a Plumbing & HVAC SEO PPC Specialist, you will drive traffic and ROI via paid client acquisition tactics for our clients.

The tea ---------- mber will regularly optimize paid search efforts to help achieve department and company goals. This position will be responsible for keyword research planning, campaign/bid management, copywriting, landing page optimization, and ROI tracking plus analysis.

Responsibilities Include:

- Execute and improve all paid search tactics through hands-on day to day optimizations across paid channels
- Strategize with the PPC team
- Perform ongoing keyword expansion, including identification and implementation of keyword opportunities
- Increase CTR with compelling ad copy enhancements and creation
- Optimize & audit landing pages for maximum conversions and implement re-marketing strategies
- Management of ad expenditures with daily reporting, performance analysis, and bid optimization techniques
- Collect and analyze data to identify trends and insights to achieve maximum ROI in paid search campaigns

Requirements:

- Must have at least one year of experience in digital marketing and PPC.
- Excellent understanding of contemporary digital marketing principles, strategies, and best practices
- Synergized understanding of other forms of digital marketing, including content marketing, SEO, conversion optimization,
landing page optimization, paid marketing, re-targeting, etc.
- Proven experience managing PPC campaigns across Google and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- Be willing to work our standard working hours of Eastern Standard time USA

What does your day look like?

- Closely monitoring campaign metrics to ensure the best performance. CPAs, CTR, Impression Shares, Conversions. CRS.
- Analyzing campaigns to see how they are performing and make adjustments based on data to improve results.
- Auditing accounts in search of potential improvements.
- Communicating with tea ---------- mbers to ensure results and expectations are being met.
- Crafting unique and engaging ad copy.
- Effective keyword research and planning.
- Overall campaign adjustments and optimization.

If this sounds like something you are interested in being a part of then, please take the time to apply, and we will get right with you.