Director of Ranking (SEO)

We are hiring a full-time google SEO expert who would be excited to apply their experience and expertise to learn and master the Amazon ranking algorithm. This position will work side-by-side with the Director of Ecommerce to learn how to launch, drive traffic, optimize, and rank products on Amazon. This person must have the potential and desire to (eventually) take ownership of key amazon metrics such as Impressions, Click-Through Rate, Conversion Rate, and Sales. They must also have the potential and desire to lead a dispersed team as company grows. We hope for a long-term employee, and we intend to invest in his/her development.

THE IDEAL CANDIDATE
• Intelligent. Able to use experience to solve new problems and arrive an innovative solutions.
• Analytical. Able to make sense of large and varied data sets
• Hungry. Wants to work hard and win.
• A Core Values Fit. You can read them here:

REQUIREMENTS
• 3-5 years successful, full-time, and recent experience doing SEO for a major company.
• Willing to learn, master, and implement Amazon Ranking Strategies.
• A fluent English speaker. Must be able to effectively collaborate with team.
• Willing to align at least part of workday with US based team
• Willing to contribute to team meeting on Sunday (2:00pm EST) and open to shifting work week to Saturday and Sunday for first year.

DUTIES (These duties are initial and representative. As the ecommerce environment changes, so will these. And the idea candidate will recommend changes [in due time])
• Build the authority and trust of our Amazon listings by getting them to rank in google for our important keywords.
• Improve Impressions, CTR, and CR on our Amazon Listings without compromising profit margin.
• Lead and shepherd Amazon Product Launches
• Collaborate with Designer to commission the creatives needed for CTR, CR optimizations.
• Collaborate with our PPC Specialist on keywords and ranking
• Advise copywriter/content creator on the titles/keyword needed for google ranking.
• Track and report key metrics.
• Execute and improve our Amazon SOPs (Daily, Weekly, Monthly, Quarterly)
• Contribute to daily synch meeting, weekly team meeting & marketing meeting, & quarterly objectives & key result meeting.
• Learn, learn, ---------- t aside at least 8 hours a week to develop new domain knowledge