eCommerce - Digital Marketing Manager

Chandler Tool is a craft tool brand sold on Amazon and eBay. Our company is growing rapidly, with plans to launch new products and expand onto additional eCommerce platforms in 2021. We believe that advertising can enhance the value of the customer experience and generate a positive return on investment for our product line. We’re seeking a ROCKSTAR digital marketing manager to join our team and help grow the sales of our new and existing products. You will lead the ideation, launch, optimization, and reporting of all advertising campaigns for our key channels, including Facebook, YouTube, and Pinterest, to name a few. You’ll also be responsible for developing and managing our customer retention strategy to improve the lifetime value of our customers. If you’re interested in innovative advertising strategies with an endless focus on the customer, you’ve come to the right place!

Responsibilities:
- Collaboratively design, optimize, manage, and scale Facebook, Google, Pinterest campaigns with key marketing team stakeholders
- Develop and manage lead acquisition strategy and create a robust traffic system/sales funnel for inbound marketing and advertising efforts on social media
- Utilize advanced features within Facebook Ad Manager to improve campaign performance: Pixel, Retargeting, Ad Placements, - Ad Targeting, Custom Audiences, and Look-a-like Audiences
- Create and oversee the implementation of campaign split testing
- Lead the prioritization and implementation of retention-focused marketing strategies
- Establish goals and share campaign results for continuous growth and evolution of our customer acquisition and retention strategies
- Knowledge with Many chat flows
- In-charge of the company's online-store and other selling platforms

Requirements:
- Minimum 2+ years’ experience in a proven paid customer acquisition environment running paid advertising directly for consumer brands
- Proven track record driving customer retention for businesses with strong ecommerce presence
- A strong analytical background to support rapid experimentation; push hard on what’s working and quickly drop what’s not
- Highly organized with critical attention to detail, along with good time and priority task management within an agile quickly changing environment
- Ability to work within a collaborative team structure with multiple stakeholders
- Positive, self-motivated individual with a high level of enthusiasm, a willingness to learn, and utilize coaching and instructions into daily tasks and assignments
- Home office with modern computer & reliable internet connection
- HTML,CSS,JS knowledge is a big plus

We offer a competitive salary for the best candidate for this position. If you think you have what it takes to be part of our amazing company, kindly fill-out the form below.
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Please be advised that applicants who do not complete this form will be automatically disqualified.


We look forward to your application as we start the year 2021 with a BANG!

Cheers!
TVMINC - HR Recruitment