SEO Specialist

Job Summary

Develop and implement the SEO strategy for client accounts in terms of on-page and off-page optimization. Understand evolving best practices for content strategy, social media, link building and technical analysis.

Role
• Utilize industry tools such as Analytics, Webmaster Tools, Raven, Moz, etc.to analyze results and relevant performance data while making strategic adjustments and modifications to the SEO plan in order to effect positive results and impact on the clients’ overall SEO performance.
• Create monthly performance and activity reports and participate in client calls.
• Perform keyword research and identify link-building opportunities.
• Monitor, track and analyse the site keywords on how will you able to improve and rank them in various searches such as Google.
• Identify and research optimization opportunities that will help improve keywords ranking in search result.
• Manage and oversee all on and off-page SEO efforts ensuring that the client’s marketing goals are met.
• Write high-quality, sharable and engaging content including blog posts, articles and website content on our client’s behalf

Job Requirement

• 2+ years of verifiable, tactical SEO experience as well as a proven ability to implement ongoing SEO campaigns and generate measurable and meaningful results.
• Experience in Utilization of Google and Bing Webmaster Tools, Google Analytics and other tools
• Proven record of successful SEO project executions
• Expert knowledge of Google Analytics and Webmaster Tools
• Proficient with HTML/CSS as well as a working knowledge of popular CMSs
• Excellent Keyword research & competitor analysis.
• Link analysis and build opportunity backlinks that may benefit the website.
• Good understanding of various CMS platforms such as Wordpress, Drupal & Joomla.
• Good knowledge of HTML and CSS, PHP is a plus.
• In-depth understanding of the Google Algorithm updates such as caffeine, Panda, Penguin & Hummingbird.
• Ability to identify and quickly reverse the algorithmic issue and manual penalties from Google.
• Resourceful in terms of online SEO tools and software’s.
• Able to implement technical SEO such as 301 redirect and 404.
• Experience in working with SEO for US, UK, Australia and New Zealand a plus.