Marketing Coordinator VA

Description:

Are you a results-oriented digital marketer who loves creativity, engagement, and analytics? Would you enjoy working for a company that understands the importance of marketing and prioritizes investments in strategically launching new campaigns? Do you simply love marketing? If you just emphatically said “YES”, then the marketing team at MPHQ is the new home for you!

The right fit will be someone who gets pumped when they are planning, executing, and managing multi-channel marketing campaigns focused on building awareness and increasing lead generation. Reporting to the Director of Marketing, the Marketing Coordinator will be given ownership of lead generating marketing routes. The perfect candidate will see this position as an incredible opportunity for professional growth.

What You'll Do:

Identify, create, and distribute concepts and content that advocate our brands’ compelling service offerings
Track campaign performance across multi-channel marketing tactics
Evangelize to our clients/partners by creating case studies, sales support materials, and more
Plan high-quality marketing events such as webinars, conferences, in-market events
Collaborate with the Director of Marketing and other executives to develop content and perform outreach to drive engagement of target audience
Ensure all campaign elements are high-quality and invoke our brand standards, are innovative and continually optimized for conversion rates
Attend in-market industry functions, such as association events, conferences, and trade shows, and providing feedback on market/product trends
Assist the Marketing team in all administrative tasks and strategizing and creating both print and digital campaigns.
Grow opt-in email list through prospecting, webinars, content, and events
Become a master of our in-house marketing automation platform
Write, design, and ultimately deliver marketing collateral


Software You'll Use:

ActiveCampaign
Google Analytics
SEMRush
Salesforce
WordPress
Unbounce
Asana
Office365 (Word, Excel, PowerPoint, etc.)
and more... (we're constantly piloting the latest and greatest)


What You'll Need:

2+ years previous marketing-related experience - B2B and diverse skill sets welcome (including those from digital marketing agencies)
Exceptional written and verbal communication skills
Knowledge of email marketing, analytics, and campaign tracking parameters
Be driven and ambitious with a strong desire to succeed
Highly organized with strong attention to detail
Excellent computer skills and ability to quickly adopt and leverage emerging tech