Conversion Rate Optimization Specialist

Responsibilities:

- Hours: minimum of 40 hrs a week
- Shift: You will need to work between the EST and Indochina Timezone since our clients are all in the US but the CRO Director is currently in Vietnam. This means your work shift will be between 9 am to 12 am EST. Flexible work shifts can be negotiated based on circumstances.
- Create user testing scenarios
- Create Polls/Surveys to help identify conversion blockers. Analyze results
- UX reviews of landing pages and create hypotheses
- Analytics data analysis to identify conversion blockers
- Competitor research
- Creating wireframes of landing pages or landing pages elements
- Communicate design specifications to designer and QA
- Communicate test specs to developers
- Support developers and QA before the launch of tests
- Monitor tests and results interpretation
- Communicate the results of our test to stakeholders
- Assist CRO lead in day to day tasks and project management (this will be delegated away from you once a full-time project manager has been hired)
- Active communicator to make sure project stakeholders are always in the loop
- Effective communicator to make sure people know what you mean and avoid loss of time through miscommunications
- Always strive to meet project outcomes and deadlines
- Team leadership to ensure all team members work towards the same goal
- Process-oriented: always respects the process, seek improvement, and proper documentation
- Company culture advocate
- Problem-solver
- Organize information, track priorities, and hold people accountable

Required:
- 1-2 years in UX/CRO/Landing page Optimization
- Ability to work on 3-5 clients at the same time
- Good knowledge of Google Analytics
- Basic knowledge of Google Ads
- Ability to create wireframes of landing pages
- Solid experience with AB testing
- AB testing Dev experience (you’ve already coded your tests)

Good to have:
- Advanced knowledge of Google Analytics
- Good knowledge of Google Ads
- Design skills (creativity and ability to use Photoshop / Illustrator)