Do you have Social Media Marketing experience? We need you!

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TYPE OF WORK

Any

WAGE / SALARY

Negotiable

HOURS PER WEEK

TBD

DATE UPDATED

Mar 27, 2021

JOB OVERVIEW

This is a job for one person, we do not hire agencies.

We are a company specializing in sports and outdoor products. We manufacture our own products, and have a couple of brands selling in the US and CA marketplaces. We have been involved with e-commerce for 6 years already. We have been selling mainly on Amazon, however, as a company we are quickly expanding. This is a fantastic opportunity for the right person to take their career to the next level in a fun, collaborative and rapidly growing team of professionals.

For this position, we are looking for a talented Social Media Branding Specialist who can take our online presence to the next level. You will need to cooperate with other members of our team to create content, manage social media posts, work with influencers and ensure that we are using content to its full potential. You will manage our company and our E-commerce image in a cohesive way to achieve our marketing goals.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement. The position will require you to be highly organized and working hard to outperform the competition.

Beyond your experience, we are also looking for someone who is professional and possesses impeccable English communication in written and verbal form.

This role is 100% remote ---------- this role you will:
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Consistently plan and execute a content calendar on all social media platforms (Facebook, Instagram, LinkedIN, Pinterest, TikTok)
- Set specific objectives and report on ROI
- Social media advertising (boosted posts, ad campaigns, audience/targeting management, reporting)
- SEO strategy and content optimization (on-page SEO)
- Link building campaigns
- Be responsible for sales reporting from all media channels
- Work with brand team to drive sales and increase conversion rate
- Optimizing all ads and managing their performance
- Researching and analyzing competition
- Sending outside traffic directly to Amazon listings
- Sending traffic to Shopify listings, blog articles, and landing pages
- Lead generation
- Develop a messaging strategy
- Collect and analyze data
- Create and maintain up-to-date records of SOPs
- Perform other duties as assigned

About You:
- At least 2-3 years of experience with digital marketing
- Proven work experience as a Social Media Specialist
- We expect you to be up-to-date with the latest digital technologies and social media trends
- Hands on experience in content management
- Must have an experience in E-commerce/ Activewear / Sporting goods. Relative to this experience please provide a strong portfolio upon application
- Previous experience sending traffic to Amazon listings would be very beneficial
- Familiar with direct to consumer advertising using email and messenger advertising
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Demonstrable competency in organizational and analytical skills
- Advanced knowledge of MS Excel/Google Sheets
- Highly organized and detail-oriented with an ability to meet deadlines
- Familiarity with Shopify, Ebay, and Etsy is a plus
- Familiarity with ClickUP is a plus

To apply for this position, please fill out the following application:
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