Paid Digital Media Specialist

We are looking for a Paid Digital Media Specialist with at least 2 years experience creating and managing Facebook & Google Ads. Youtube, Twitter, Snapchat, & LinkedIn Ads are a bonus.

Primary Job Responsibilities
Design, Execute, and Maintain ROI-Focused Pay Per Click & Paid Social campaigns
Conduct Thorough Keyword Analysis & Audience Building
Continually optimize PPC & Paid Social campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, audience optimization, etc.
Write compelling Ad copy with a focus on driving conversions
Optimize existing PPC campaigns for new clients
Actively measure and execute A/B split testing for ad copy, landing pages, etc., to ensure optimal campaign performance
Compile monthly PPC & Paid Social Reports for our clients with personal comments and analysis of campaign performance
Recommend and consult marketing team any new content or landing pages that should be created in order to promote higher campaign performance
Set up Conversion Tracking & Retargeting Pixels
Conduct in-depth competitive analysis within our clients’ locations and industries
Research to stay on top of the latest trends in PPC & Paid Social advertising

Paid Media Specialist Skills Required
Self Starter, Self Motivated Work Ethic
Critical, Forward Thinker


Facebook ----------
Google AdWords Certified
Google Analytics Certified
Excellent written and verbal english communications skills
Strong english creative writing skills
Proficiency in google suite