Email Marketing - Mailchimp

I am looking for someone who is an expert in email marketing. The person will start an email campaign for a new truck dispatching company. They will test all emails using an audience of cold email addresses. The first email they will need to drive individuals to the site and then email content will be a welcome email, an email with a code to redeem free services, etc. Looking for individuals who have some experience in marketing/sales to a cold audience.