Article Writing

Together, we have Norway’s largest agile podcast, Smidigpodden (Agilepodcast) where we explore and discuss all things agile. We are passionate about organizational culture, happy workplaces, and leadership. More about us and our story is on ---------- Our website/blog ----------

Target Audience: Knowledge Seekers
Comprehension level: Basic Knowledge
Target demographic: Academic, Adults 25 40, Adults 40 60, Industry Specialists, Men, Women, Young Adults
Age: 30-60 Sex: Women and men Profession: White-collar workers, static-/desk-/office- work, C-suite Income: Middle to upper-middle-class Demographics: Western culture Goals: To empower people and organizations to create workplaces with happy people that work on great products & services that customers love

Tone of Writing:Everyday Informal.
Easy going, positive, helpful, including, playful and caring

Things to Avoid:
Hard to read, complicated words and sentences

Long sentences and paragraphs

Special Instruction:
Post for our blog about agile (company culture, leadership ++) ----------

SEO friendly and terms that are searched a lot but no keyword should be over 2?nsity in the finished article

Use headings to organize the content and to ensure broad coverage

Paragraphs or sentences shouldn’t be too long

Make the content as detailed as possible- no filler language or 'blah' ---------- n the content through Grammarly ( ---------- )- a free grammar checking tool to fix common errors

Sentence length - Keep sentences short, about 20 words. 25% of the text can have longer sentences. Shorter sentences improve readability.

Passive voice - Most of the sentences should be an active voice.

Paragraph length - The paragraphs shouldn´t contain more than a maximum of 150 words. Keep the paragraphs short.