Digital Marketing Specilaist

Again Faster is an Australian based company, specialising in the sale of fitness equipment to commercial entities and individual customers. We are searching for a superstar Digital Advertising Specialist to join our team, working remotely alongside an already established team.

The Digital Advertising Specialist is responsible for setting up, optimizing, and reporting on digital advertising campaigns for Again Faster in both Australia and New Upgrade to see actual info is primarily focused on paid ads within the Google and Facebook advertising platforms, including PPC, Shopping, Retargeting, Display, and Video ads. Identification of additional opportunities outside of traditional networks will also form part of the role.

We are looking for an individual contributor who can work remotely, with regular check-ins. You will have experience managing to budgets, reporting on performance and recommending new ad formats or strategies to increase results.

The ROI from this position will be closely monitored and improvements in metrics will be celebrated.

We’re looking for someone with experience, who is confident in their ability to run high converting campaigns and can speak with all level of stakeholders to get the job done. You will be working with a team of people to implement campaigns, with graphic designers and SEO staff available to help bring campaigns to life.

The campaigns will be a mix of short-term campaigns designed to move product quickly and long term brand campaigns designed to get us on the consideration set of both commercial customers and home gym users (B2B and B2C). An ability to implement a campaign on a few hours notice will be Upgrade to see actual info addition to doing all of this for Again Faster, we also have a SaaS (Software as a Service) product that is in its infancy that you will be required to work on as well. This may turn into its own role in the future, but at this stage the successful applicant will work to help establish this product as Upgrade to see actual info this role you will:

Setup and perform ongoing optimisation and management of PPC/Digital Advertising campaigns
Management of ad budgets, A/B testing ad creatives, keyword research, setting up audiences, and optimizing for conversions and KPI’s
Analysis of campaign data and reporting on recommendations and strategy on a weekly and monthly basis
Perform digital advertising audits
Ensure implementation of best practice guidelines and follow company processes
Must be a team player that is also comfortable working independently
Driven, forward-thinking individual with the ability to come up with creative digital advertising solutions
Display a high level of English language skills – both written and verbal
Experience or interest in the fitness industry is a plus, but is not necessary