Social Media Marketer

• Collaborating with a multi-disciplinary team of copywriters, graphic designers, and video editors to ensure ad campaign key performance indicators are achieved.;

• Conducting market research to understand the desires and pains of a target market, leveraging the research to find ways to target them on Facebook ads.;

• Plan, manage, and create advertising content for our clients on Facebook and Instagram

• Writing copy for different digital platforms, with an initial focus on Facebook Advertising specifically to start

• Working in Facebook Ads Manager to launch and manage Facebook Advertising campaigns.;

• Launching different tests in Facebook Ads Manager to maximise long-term campaign performance.;

• Analysing metrics and making data-driven decisions to optimise the Facebook Advertising campaigns of clients.;

• Troubleshoot advertising campaigns that aren't working and make strategic recommendations on how to improve them, as well as dial up campaigns that are working to help our clients get the results they pay us for.;

• Staying updated with Facebook’s different advertising features and policies, helping the team leverage the latest available technology in the Facebook platform.