Social Media Copywriter

Your Project Board is a virtual assistant company offering assistance to clients in the form of executive, administrative and social media assistance.

The Social Media Copywriter's responsibilities include writing captions and hashtags, creating graphics, updating social media pages, responding to followers and tracking user engagement. To be successful in this role, you should have excellent web content writing skills and experience advertising on multiple social networks.

Ultimately, you will ensure our clients maintain a strong online voice and brand consistent with our marketing goals.

Responsibilities:

Write, edit and publish engaging posts for various social networks, including Facebook, LinkedIn, Twitter and Instagram
Optimize social media posts (language, tone, message) based on our client's target audience’s behaviors
Select appealing images and videos to complement text
Update social media pages with compelling company news
Coordinate with internal teams to create posts (e.g. for events, open roles and product releases)
Track and report on social media insights (traffic, engagement, shares, conversion rates)
Apply advertising techniques to boost brand awareness, like promotions and competitions
Respond to questions and comments on our social media pages in a timely and accurate manner
Network with clients and industry professionals

Requirements:

Proven work experience as a Social Media Copywriter or similar role
Hands-on experience using various social media platforms to advertise
Ability to create and deliver creative web content (text, image and video)
Excellent communication skills