Media Buyer: Facebook Advertising and Copywriting Expert

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TYPE OF WORK

Any

SALARY

400 GBP / 500 USD

HOURS PER WEEK

TBD

DATE POSTED

Aug 16, 2020

JOB OVERVIEW

We are a Facebook Ads Agency based in the UK looking for an expert Facebook media buyer to work on a contract basis. As a media buyer, you'll play a key role in ensuring that advertising and promotional campaigns reach the highest number of people in your target audience at the lowest possible cost.

*** RESPONSIBILITIES ***
• Design, Build, post, and manage ad campaigns on Facebook
• Create lookalikes audiences from email lists and set up re-targeting audiences
• Implement split testing for email marketing and social campaigns to improve conversion rates
Facebook conversion tracking pixel installation
• Create compelling ads copy, images, and videos that get the attention of your customers.
• Manage budgets based on ROI of the platforms

- Identify the target audience for a particular media campaign and decide how best to communicate to that audience
- Work with the media planning team to ensure that campaigns are workable and keep the client updated on the approved media plan
- Ensure that the adverts run accurately so that the desired media message is seen and heard by consumers
- Attend meetings with clients in order to report on campaign strategies and results
- Manage budgets, including preparing costings for clients and producing spending updates throughout the campaign
- Collect and analyse sales and consumer data
- Undertake research on industry developments in your area, new opportunities and competitors' activity
- Analyse the effectiveness of the campaign and use this data to inform future campaigns.

*** EXPERIENCE ***
- PRIOR EXPERIENCE WITH FACEBOOK ADVERTISING ESSENTIAL - please provide proof of previous work that you have completed
- Copywriting experience
- Amazon PPC experience is a bonus

*** SALARY ***
- You will be paid 400 GBP per client per month. Expect to manage 5-6 clients up to a maximum of 9 clients
- Salary potential - 3,600 GBP / 4,700 USD / 231,000 PHP per month

*** HOURS ***
- New client onboarding - present on onboarding calls
- Daily update at the end of the day on every client
- Weekly call - 30 minutes to go over progress
- Bi weekly client update calls

*** HOW TO APPLY ***
- Send CV to Upgrade to see actual info
- Create a Loom video no longer than 8 minutes long to include:
1. Experience and results you have gotten clients: how much ad spend have you managed?
2. Ad campaign you were most proud of and why?
3. Your goal in 3 years time (personal or professional)
4. What are your hobbies & interests
5. How would your friends and family describe you?

*** PROCESS ***
- All successful applicants will attend a zoom meeting with the founder
- You may have a trial period with a client
- We always require contractors so we will keep all successful candidates on file for jobs.

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