Google Adwords Media Buyer / Specialist

In this role, you will be responsible for managing Google Display Ads and Google Search Ads efforts at various stages of campaign lifecycle, as well as other channels like Social and Native. You will have the opportunity to manage all aspects of the ad campaigns. You will be responsible for the P&L associated with several verticals and participate in all aspects of managing a multi-million dollar ad ---------- om opportunity forecasting, to campaign launch and scaling campaigns to full potential, this position will touch on every level of the process of campaign growth.

Duties and Responsibilities (other duties may be assigned):
Daily campaign maintenance manage, review and optimize ad spend
Maintain and monitor keyword bids, impression share, CPA goals, quality score, etc.
Optimize ad copy and creative
Leverage team for creative assets
Work closely with marketing team to build landing pages and funnels
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting
Tying together various attribution and payout structures within a vertical, in order to compare the performance of offers side-by-side
Generating weekly and monthly reporting on clicks, leads, keyword performance
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals

Experience Required:
Strong Microsoft Excel and analytical skills
2-3+ years experience in PPC through Google Ads
2-3+ years experience buying media through Social and Native channels
Strong knowledge of SEM and online advertising
Experience with website analysis using tools like Google Analytics
Understanding of conversion pixel tracking, event tracking, URL parameters for attribution
Attention to detail/thoroughness
Effective at multitasking and ability to prioritize projects
Problem solver
Team focused, collaborative


FOR INTERESTED APPLICANTS, KINDLY FILL OUT THE FORM ON THE LINK BELOW:

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*Only candidates with responses on the above link shall be entertained.