Growth and Customer Acquisition Manager

Are you an E-commerce guru that loves everything about marketing and customer acquisition? Do you nerd out on A/B testing and attribution? Are you an expert Facebook marketer that knows Power Editor inside out? Do you follow all the latest trends with FB ads and are the first to test new ad formats and features? Are you also well versed in Google Ad Words, Display, YouTube ads, etc.? Love landing page optimization, conversion rate optimization and funnel building? Then we want to talk to ---------- SIO is a fast-growing, subscription-first D2C company in the home fragrance space, with a focus on direct response marketing. We're currently looking for a Director of Growth to oversee all of our customer acquisition efforts.

As Director of Growth, you will primarily manage the following awesome initiatives:

Paid customer acquisition across multiple media channels (Facebook Ads, Google, YouTube, Pinterest, Taboola/Outbrain) with a focus on optimizing ROAS for our trial offer
Managing creative development and copywriting for ads across all above channels, with a focus on reducing cost of traffic/acquisition
Conversion rate and landing page optimization efforts to optimize both AOV and conversion rate
Monitor attribution and analytics, with a focus on CPA, AOV, ROAS and LTV