Full Time
600 USD / Month
TBD
Apr 6, 2020
Google ad Specialist
Our company Versanto offers internet marketing consulting and management services to business-to-business organizations by using innovations such as Search Engine Optimization (SEO) and Pay Per Click to increase internet traffic and create leads through search engines. We have a vacancy for a Google Ad.
Key Functional Areas of Responsibility
• Implement Pay Per Click media strategies for clients;
• Handle, review, and perform daily account responsibilities associated with Google AdWords.
• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics;
• Handle the creation of large keyword lists;
• Provide creative copy suggestions and graphical ad templates;
• Handle display network placement lists on AdWords and through other contextual advertising platforms;
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals;
• Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives;
• Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives;
• Keep pace with search engine and PPC industry trends and developments;
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals;
• Monitor and evaluate search results and search performance across the major search channels;
• Communication to team and management on project development, timelines, and results; and
• Work closely with the other team members to meet client goals.
Professional Skills & Qualifications
• 1 – 2 years experience in Google ads Minimum
• Proficiency in MS Excel, PowerPoint, and Word.
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
• Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.
• AdWords certification a plus.
How to Apply
To apply for this position, send an