Lead Generation Specialist

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TYPE OF WORK

Full Time

WAGE / SALARY

DOE

HOURS PER WEEK

TBD

DATE UPDATED

Jan 27, 2020

JOB OVERVIEW

Lead Generation Specialist

The Lead Generation Specialist will be responsible for telephone and email prospecting; qualifying and processing marketing leads for the sales team; and generating summarized reports of their key findings. This individual will be an enthusiastic team player with exception phone communication skills able to understand different buying personas, position and communicate the value of solutions, and persuade new business prospects to learn ---------- sential Functions
- Reach out to prospects via telephone and email to qualify leads using a specified scoring system. The expected activity level for this position is 75 calls per day.
- Navigate through a conversation flow to uncover business needs, understand pains, and position Raptor Technologies as a compelling solution.
- Generate marketing qualified leads that are processed as new opportunities and sent to the sales team in the CRM system (Salesforce.)
- Maintain and update an accurate log of activity in the CRM system.
Convey summarized key findings from phone conversations to the rest of the Marketing team to help refine marketing communications.
- Perform other duties as assigned

Knowledge, Skills and Abilities
- Exceptional communication skills– both written and verbal– and the ability to build a genuine rapport with prospects over the phone promptly
- Ability to learn quickly and manage multiple priorities and/or project
Driven and resourceful in finding new approaches to ensure his/her message is resonating with potential customers
- Ability to problem-solve and identify process efficiencies and improvements
Familiarity or ability to quickly learn marketing systems and tools

Education and Experience
- Associate’s or Bachelor’s Degree
- 1-3 years of experience in customer service, lead generation or sales role
- Experience with Salesforce

MUST HAVE EXPERIENCE USING ---------- TOOLS OR HAS A METHODOLOGY THAT WORKS!

Thank you!

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