Social Media Manaager (Instagram/Facebook)

Featured in Wall Street Journal, The New York Times, and Success Magazine, Ali Craig, 21 year branding and marketing expert has developed this app for the modern entrepreneur who wants to up their marketing and branding game and build an authentic life of new notoriety™.

We´re looking for a rockstar social media manager to look after all our brands.

The Social Media Manager will administer the company’s social media marketing and advertising. Administration includes but is not limited to:

- Deliberate planning, strategy and goal setting
- Development of brand awareness and online reputation
- Content management (including website)
- Cultivation of leads and sales
- Reputation management

The Social Media Manager is a highly motivated, creative individual with experience and a passion for connecting with current and future customers. That passion comes through as you engages with customers on a daily basis, with the ultimate goal of:

Turning fans into customers.
Turning customers into ---------- sential Duties of the Social Media Manager:

Manage social media marketing campaigns and day-to-day activities including:

- Develop relevant content topics to reach the company’s target customers.
- Create, curate, and manage all published content (images, video, written and audio/podcast).
- Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
- Conduct online advocacy and open a stream for cross-promotions.
- Design, create and manage promotions, being sure to integrate with company’s overall marketing campaign plan and channels.
- Analyze key metrics and tweak strategy as needed.
- Compile reports for management showing results (ROI).
- Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
- Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
- Monitor trends in social media tools, applications, channels, design and strategy.

Qualifications and Experience:

- Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).
- Proficient in content marketing theory and application.
- Experience sourcing and managing content development and publishing.
- Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
- Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
- Maintains excellent writing and language skills.
- Displays ability to effectively communicate information and ideas in written and video format.
- Exceeds at building and maintaining sales relationships, online and off.
- Practices superior time management.
- Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
- Makes evident good technical understanding and can pick up new tools quickly.
- Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.

Systems Used:

Planoly, Buffer, Tailwind

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