Full Time
15000 - 20000
TBD
Aug 22, 2014
I'm looking for a Google Adwords and Analytics expert to work on several client sites. The goal of this project is to analyze the ROI of the Adwords accounts and also make changes to the Adwords accounts to improve their performance.
Duties would include:
Generating reports from Google Analytics and compiling them into Google Docs spreadsheets
Writing new ad copy for split testing ads in Adwords
Basic keyword research
Adjusting Adwords bids
Monitoring ad click through rates and disable underperforming ads
Contractor Requirements
You must be familiar with Google Adwords and Google Analytics and Google Docs.
Experience with other PPC platforms like Bing Ads or Facebook Ads is a big plus.
How To Apply
If you think you are a good fit for this position then please respond with a cover letter that includes the following:
1. Your proficiency and past experience with Adwords & Analytics
2. Examples of websites you've done PPC marketing for.
In your response to this job posting please include an answer to this question:
A client sells red tennis shoes for $100 and keeps 50% of that as gross profit.
The average conversion rate from Adwords clicks to product sales is 2%.
The target keyword is: [red tennis shoes]
What would you set as the max CPC and why?