Experienced Media Buyer (Social Media)

AR3 Athletics is looking for an experienced social media buyer who will manage the strategy, buying, and execution of online media to drive customer acquisitions across the social channel for our rapidly growing brand.
You will segment target audiences, track ad bids, help conduct A/B tests of ad copy. You will be accountable for meeting traffic, revenue, ad spend, and ROI targets. You will see strong industry knowledge, demonstrated success in performance marketing, comfort with data and analysis, and willingness to dive in and execute will be key factors for success.
If you’re the type of person who “gets stuff done” and wants to work in a fast-paced environment, then this is the perfect opportunity with limitless growth potential.

The Role You Will Have
• Build & manage a portfolio of performance marketing campaigns on Facebook, Instagram and other platforms.
• Conduct hands-on bid optimization; develop and implement strategies for targeting, creative, and funnel optimization to meet and exceed volume & ROI targets
• Work with the creative and content team to develop creative assets and content, and drive the creative testing roadmap
• Communicate A/B test results and recommendations from programs with the team
• Prioritize growth marketing strategy based on revenue potential
• Stay ahead of industry trends and leverage emerging capabilities in the
digital landscape

What You Will Bring
• 2-5 years of experience driving growth and acquisitions via social channels
• Exceptional analytical abilities with high attention to detail
• Strong understanding of social media advertising ecosystems
• Ability to think creatively and outside of the box to write compelling
and engaging ad copies/content
• Demonstrated expertise in digital media planning
• Creative problem solver with a balance of strategic thinking and detailed execution
• Exceptionally-detailed knowledge of metrics, specifically A/B, multi-variant testing and ROI analysis
• Comfortable with ambiguity, and able to work well independently as well as part of a cohesive high performing team
• Strong time-management skills
• Self-starter mentality with drive to succeed
• Entrepreneurial spirit to drive and support process improvements for the paid social team
• Proficiency in Excel is a must
• Expertise using Facebook Ad Manager
• Bachelor’s degree in a quantitative field preferred (e.g. economics, statistics)

What We Have To Offer
• Competitive salary
• Team-based family atmosphere
• Great network of professionals
• Fun people and culture of support and collaboration