PPC Specialist

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TYPE OF WORK

Full Time

SALARY

N/A

HOURS PER WEEK

TBD

DATE POSTED

Oct 07, 2022

JOB OVERVIEW

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Job Description:

My Biz Niche, or MBN Digital is a full-service digital agency specializing in custom website design, development, and online marketing. On behalf of our Mighty By Nature impressive client roster, we develop the most cutting edge web design, social media, search marketing and web/mobile development. Our Marketing Business Ninja’s primary goal is always to help businesses grow their revenue and drive long-term success. And to have fun. Life is too short to not have fun, love what you do and do what you love. You Must Be Nice to join our growing team.

Our ideal PPC Strategist will work extensively with the Account Manager, Content, Design, and Development teams to implement best practices for PPC. You will be responsible for reporting ongoing campaign performance, will conduct training and written documentation on best practices and will assist in creating and executing the PPC roadmap for future improvement.

Responsibilities:
-Strong grasp of PPC best practices, both from a business and technical perspective.
-Lead Accounts, including
---Account set up, build
---Planning, Strategic Overview
---Manange, reviewing and analyzing client sites/landers for areas of improvement, account performance optimization, etc.
---Budget management
-Build Search & Display Network PPC campaigns across varying platforms.
-Communicate wins, identify trends, and proactively offer campaign suggestions to Account Manager
-Conduct keyword research using multiple tools
-Propose and drive landing page and site structure changes so as to increase client ROI
-Ability to communicate effectively to clients when needed by the Account Manager.
-Monitor and report PPC performance, delivering weekly and monthly KPI reports to communicate performance trends and developments
-Ongoing education to remain dominant in cutting-edge PPC techniques.

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Qualifications:
-GA Certified
-Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing)
-2-3 years experience running PPC campaigns with a proven track record of delivering results.
-Come from an agency background where you’ve had to manage diverse sets of PPC campaigns.
-Must have in-depth analytical skills in interpreting web analytics data, formulating conclusions, developing strategies based on analysis and experience with web analytics/technology applications.
-Excellent written and verbal communication skills.

Must Be Necessary: (Do you have what it takes?)
If you meet the above qualifications and like working in a dog-friendly, non-traditional environment where you’re collaborating with high-driving, energetic creative peeps who love their job, love coming to work and appreciate their fellow co-workers please apply, including your salary requirements and Upgrade to see actual infol us why you fit and why you believe you’re our Content Upgrade to see actual info phone calls, please.

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