Social Media Pro

We are looking for a dedicated all rounder Digital Marketing Guru who has experience in the fashion industry & is passionate about what they do!

We are looking for someone who wants to help expand our business and potentially become apart of our business family long term.

Skills required:
• Social media savvy- expert knowledge of Instagram, Facebook
• Strong understanding of cross-media marketing and promotion
• Excellent English verbal, writing and editing skills
• Ability to meet very quick deadline
• Organized
• Attention to detail
• Trustworthy, reliable, honest individual

Your duties will include but are not limited to the following:

Marketing Manager
• Create a short & long term marketing strategy for the brand to implement
• Evaluate and oversee the implementation of all digital marketing strategies.
• Regularly monitor and implement changes to strategies if/when required
• Create monthly reports to analyze the performance of all digital marketing efforts, determine roadblocks and ineffective strategies, and set new goals.
• Advise of new techniques and strategies for consideration

Instagram & Facebook
Advertising
• Conduct market research to successfully target and segment the right audience through specific marketing narratives.
• Create campaigns with effective content to target both leads generation and client retention
• Effectively work with the design team to create effective paid ad campaigns (i.e. recommend visual content)
• Understand, implement and manage A/B split testing
• Marketing management and understand how to create a successful funnel
• Identify strengths and weaknesses through data analysis in order to determine an action plan to improve online presence and overall brand awareness.
• Create a monthly content calendar for social media that will drive web traffic and increase engagement
• Advise of new Facebook & Instagram features and how we can effectively implement these into our channels

Engagement
• Interact (commenting, responding to comments) on our social media platforms in a genuine manner
• Research and develop relationships with relevant influencers to amplify brand awareness in Instagram and Facebook posts
• Show consistent organic growth in followers & engagement on social media (no bots to be used)

OTHER
Creating and generating content for new platforms to generate brand awareness
Designing effective and creative email marketing to our subscribers

In order to be approved for an interview, we will need you to provide us the following:

• Do you already have another job? If so, when are you able to start.
• How long have you been doing digital marketing?
• Do you have your own computer and Internet access? If you have access, how fast is your connection? Please send your speed test result.
• Will you work from home or from an Internet café?
• Are you flexible and willing to work Monday to Sunday (work based on hours per week, unless otherwise specified)