Crowdfunding Campaign Marketing Expert

We are a small, fast-paced, consumer product startup in Edinburgh, Scotland, with plans to reinvent the earphone industry delivering in-ear immersive audio. Our revolutionary product will be launching in May of this year.

Job Brief
We are looking to hire a Digital Marketing guru who has had experience with crowdfunding campaigns on Kickstarter and Indiegogo. You are a team-focused, marketing professional with great problem solving abilities and an insatiable appetite for learning. You should be familiar with creating, managing and optimizing digital ad campaigns, but also understand the overall picture and know how to attract and drive customers into a healthy sales funnel. A great sense of humor, good organization and clear communication skills are must-haves if you want a long term relationship.

Skills required:
• Marketing & Sales
o You have a clear understanding of the entire crowdfunding campaign. You know how to take a great product and generate excitement to drive people to the funding site.
o You are very familiar with Email marketing, Email list building and Lead Generation to create massive momentum for crowdfunding launch
o You are experienced in designing experiments and tests, running them and reporting on results; Using those results to drive meaningful change and to impact decisions. You’re full of ideas on how to optimize each of these stages and you love exchanging your ideas and feedback with others.
o You know how to develop & optimize PPC campaigns and other performance-based marketing experience
o You can assist in creating, managing and optimizing multiple campaigns across the various marketplaces.
o You have at least 2 years of experience in handling Facebook ads with budgets
o Knowledge of YouTube And Video Marketing a huge bonus
• Office & Admin (Virtual Assistant)
o Data Entry
o Excel/Google Docs
o Research
• Writing
o Web Content Writing

We are a startup and value great talent. We don’t want to waste your time or ours. To prove you've actually read the whole job post, comment on "What music has most moved you?" in your application.