Senior PPC Specialist

Job description:

Create digital strategy and plan campaigns to drive sales and leads for clients
Setup advanced ad campaigns in Google ---------- and Facebook that maximize revenue and returns at a low cost-per-acquisition
Manage digital ad campaigns in various verticals like Ecommerce, travel, fashion, ICT, consumer goods, food and beverage, banking, and more.
Optimize full conversion funnel from ad delivery to landing page engagement to lead activation to final sales
Setup conversion tracking and build audience lists for re-targeting
Communicate with clients and with other PPC specialists to achieve optimal PPC results
Communicate with development team to get tracking code & landing page changes implemented
Create weekly/monthly PPC reports