Marketing Specialist

The Marketing Specialist is responsible for the creation, implementation, and evaluation of campaigns and promotions for the company’s product and services. The Marketing Specialist assists the revenue groups and marketing management in crafting the internal and external communications. Through market research, the marketing specialist can determine the most effective way of using communication materials to the target market.

Launch seasonal and thematic campaigns and promos.
Prepares annual marketing plan subject to the evaluation and approval of the Marketing Manager.
Plans marketing promotions and campaigns to support sales.
Ensures proper logo usage on all marketing materials as instructed in the Branding Guidelines.
Perform regular market research and resolve issues that may arise as a result of these researches.
Coordinates with the Product Development Group in preparing marketing plans and activities in support of the product launch.
Maintain database of clients including contact persons, contact details, industry position, personal information and all other related facts for client database.