Social Media Strategist

About the Employers:

The number of people with obesity and multiple chronic conditions is rapidly ---------- England, the number has been speculated to have increased from 1.9 million in 2008 to 2.9 million by ---------- is also estimated that almost everyone at the age of 60 and above will most likely have heart disease, mostly undiagnosed and that everyone will be obese or overweight by 2050.

The Department of Health estimates that chronic conditions such as hypertension, cardiovascular disease, diabetes and cancer now account for 70% of total health and social care spending in England. With this current trend, the NHS will be spending 1 billion GBP annually by 2050.

This rapid decline in our health will cause businesses to lose billions by 2050.

Here at Shape your Future, health is of immense value. Dr Agnes Electra Chlebinska and David W Evans are both International Speakers, authors, Lifestyle and Preventative Medicine Experts and founders of nonprofit organisations; Lifestyle & Preventive Medicine, Happy Bootcamps and the Academy for Health Superheroes.

We are looking for dynamic and enthusiastic individuals to become part of our growing business. We take health and growth very seriously and so our business is introducing a pilot program of mandatory health in which all staff members are required to do exercise, meditation and self development activities 4 hours a week.

If you believe you fit our job description and you are willing to put in the time and effort to develop your skills and maintain a healthy body and mind, send us your CV.

ROLES/ RESPONSIBILITIES

- Develop workable budgets, media, content and editorial plans and realistic timetables.
- Collaborates with the Account Team in creation of marketing recommendations, strategies and actions for the client.
- Reviews, analyzes and evaluates the following, relative to the client’s needs and objectives: all assigned creative projects, internal agency projects and assigned new business projects.
- Provide client platform / business updates on a regular basis to demonstrate upcoming opportunities and threats to their business
- Defining project scope, estimate and writing scope of works and technical specifications, works with account team in the creation of project specifications and time plans.
- Educate account team and clients and manages their needs and expectations.
- Determines project risk on an ongoing basis, escalates issues as needed.
- Experience in leading complex multidisciplinary projects.
- Employ a variety of research techniques to understand and analyze online data and provide insight about relevant online conversations and voices in those conversations
- Monitors out of scope requests, initiates additional estimates and approvals.
- Competitive site analysis and benchmarking in content breadth, organization and presentation.
- Creating development plans for online content; recommending content types and organization based on user needs and marketing goals, identifying content gaps
- Selecting and evaluating content; developing site content matrix.
- Defining research requirements for web strategy.
- Developing content attributes and classification schemes (content models)
- Understanding of relational databases is desirable.
- Content development and editorial calendar planning
- Familiarity with content management and editorial processes preferred
- Initiates and leads all appropriate project meetings.
- Conduct online media, influencer & partnership outreach.
- As needed assist in the execution of on-going content for clients

REQUIREMENTS:

- Bachelors Degree in Marketing, Advertising or Business.
- Advanced aptitude for developing social media and content strategy solutions
- Minimum of 5 years experience as a strategist in a creative agency or digital agency environment
- Possesses understanding of Social advertising campaign management and optimization practices across the biggies, Facebook, LinkedIn, Twitter, Instagram, Youtube and Snapchat.
- Monitors the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
- Compile data across several social media platforms and create weekly/monthly reports, including analysis for insights, optimizations and future strategy development
- Demonstrates strategic insight to develop long term execution plans from client’s stated business objectives and implement those plans
- Displays organizational capabilities to track progress, execution and consistency of social advertising campaigns
- Exhibits solid communication skills
- Demonstrates understanding of and ability to facilitate and manage forecasting, budgeting and pacing, campaign creation and optimization
- Displays understanding of business concepts and client objectives in order to identify campaign expansion opportunities
- Possesses well developed analytical ability to extract insight from data and plan next steps across multiple marketing mediums
- Ability to self-manage while managing assigned teams and projects under tight deadlines.
- Extensive experience in collaborative/team work
- Highly developed soft skills and grit
- Willing to work on developing better skills