Online/Email Marketing Specialist

**INCREDIBLE Opportunity to work with a fast growing US company for the right candidate**

Are you a marketing professional looking for a great opportunity with an even better company?

Tired of working for people that don't appreciate you or the skills you bring to the table?

Do you have strong English written/spoken language?

Have experience email marketing, SEO, SEM, Social Media Marketing or a combination of all?

--LOOK--

F&I Direct is a training a consulting company serving the automotive industry and we are looking for an ambitious, detailed oriented and driven individual looking to grow their career.

We will provide our team with the necessary tools that they need in order to succeed. We take a lot of pride in our employee and customer satisfaction alike.

Our company is growing rapidly and we are looking for self-starting, driven individuals that are willing to work hard and carry the message of a new way of doing F&I in today's world.

We are currently hiring a person to handle Email Marketing/Blog Writing/SM marketing/SEO/SEM

Are you ready to take your skills and apply them to a fast-growing organization?

Do you want to be part of something bigger than oneself?

Do you love to pay attention to detail?

If you answered YES to these questions, consider this the right opportunity you’ve been waiting for!

Please apply to this Ad with the words smelly cheese on the title.

Your responsibilities would include, but are not limited to:



EMAIL MARKETING

Manage day-to-day email marketing activities including but not limited to email sends; template creation; email campaign setup; and scheduling, A/B testing, and deployment of one-off, recurring, triggered and dynamic content-driven campaigns.

Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email execution.

Stay abreast of email marketing best practices with coding, design, and testing.

Continuously review marketing data to improve lead generation and propose new ideas for creative segmentation and messaging.

Generate regular reports and provide recommendations on improving email metrics.

Work closely with internal teams and use statistical analysis, reports, and best practices to drive strategy in building successful email campaigns.

Document processes and tactics that lead to successful email campaigns.

DIGITAL ADVERTISING

SEO/SEM - Ensuring that we are in the first page of google and appearing on searches based on the keywords we need to target.

Daily management and execution of multiple digital ad campaigns including Google AdWords, social media advertising through Facebook and Twitter, display advertising, retargeting, SEO, SEM, and other channels to drive traffic.

Write/edit online content related to digital advertising ---------- velop, implement, and evaluate digital advertising strategies—incorporating best practices that keep F&I Direct at the top of search rankings and increase traffic to ----------

Monitor and optimize placements, keywords, bids, and other key metrics

Generate regular reports to demonstrate the effectiveness of campaigns and ROI

Execute planning and budgetary control of digital advertising activities

Collaborate with other departments to develop strategies and best practices for departmental digital ad campaigns.

Preferred Qualifications

A proven track record of developing a sophisticated, strategic approach to digital advertising and email.

Experience with Zoho Marketing Cloud or other marketing software.

A mix of marketing communications experience in higher education as well as in the private sector.

Experience working with social media management systems (for example Hootsuite, Social Studio, ---------- , or Sprout Social or any other)


COMPETENCIES

Action-oriented, Creativity and innovation, Interpersonal skills/savvy, Integrity and trust, Organizational skills, Results-oriented, Written communications