SEO Team Lead

Qualification/ Skills required:-

Must have 4+ years of SEO Experience.
Advance SEO, SMO and SEM Skills.
Should have ability to write articles / blogs.
A basic knowledge of photo and video optimization and creating presentations and reports.
Proficiency in MS Excel, PowerPoint, and Word.
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool and popular keyword tools (Google, WordTracker, Keyword Discovery, etc).


Work Details & Responsibilities:-

Aggressive achiever in all aspects of SEO (Search Engine Optimization) such as Keywords Research, Competitor Analysis, Content-marketing, inter-linking and Tags management for all URLs of a website.
Responsible for boosting DA, PA &Trust flow of website by building Links on authorative websites.
Write SEO friendly articles, blogs and posts.
Well-Researched in Latest updates by search engines and well-versed in implementing search engine optimization recommendations.
Work with the development team to ensure SEO best practices are properly implemented.
Responsible for managing all SEO activities such as content strategy, link building & keyword strategy to increase rankings on all major search networks, manage all SEM campaigns on Google, Yahoo & Bing in order to maximize ROI.
Recommend changes to website architecture, content, linking and other factors to improve SEO positions. Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).
Monitor and evaluate web analytics dashboards and SEO reports.
Main focus will be off-page and on-page optimization.
Perform all off-page tasks successfully, including article insertion /press release/directory submissions, RSS feeds, forum postings, blog posts, social bookmarking and commenting on social networks.
Should be able to manage Micro-sites link building.
Need to manage online marketing campaign & promote brand online
Ensure all SEO Work, both Off Page and On Page done is on par with Industry Standards.
Provide SEO Analysis and Recommendations to Development Team
Content & Blog Marketing, Analytics & Reporting & Continuous Market research
Conversant with different seo tool for keyword research, competitor research
Should be aware of Google recent algo change
Experience in all the top SEO tools including BrightEdge, GetSTAT, DeepCrawl, Google Search Console, Google Analytics and Google Tag Manager

NOTE: Having Google Adwords expertise also will be considered a big plus.