Research, Ebook, topic is Cycling

I have a list of questions to be researched.
This will be given after selecting a candidate. I would like to interview on skype.
I want a competitive analysis on each question listed and the ones that will be given after the interview , and written in a way that it is interesting and inspiring to read.
Please do a competitive analysis on the top selling
E Books on my topic and the top selling Membership Sites,
Please provide the links to these selling sites.
• Please provide what these sites are selling – are they a ‘hard product’ or ‘information product?
• What top keywords are used in the main sites
• I want you to have a ‘secret shopper’s experience’ with the competitors. This means that when you shop at these sites – did you have a good experience shopping? Did you miss out on any information that is important in relevance to this project? What did you miss out on? How quickly do the sites respond to the new shopper via email or other?
a report on :
- How much money is being ‘spent’ on this niche: Globally; Australia; US; UK; EUROPE, annually?
• How much money is spent on equipment?
• How much money is spent on information products?
• How much money is spent on Membership Sites?
the other questions in this niche will be provided once selected from the interview.

I am looking for the gap in the market. I want to address and see if there any problems! I need to get inside the customer’s head, identify the gap and address that problem¬ ¬; why is it so? How? Etc. Why should customers buy from me rather than my competitor? What is it that makes me able to compete in the niche??
?
I am looking for a great working relationship as there will be plenty more work to come. Thank you