Social Media Buyer

Qualifications:
- Must have finished a 4-year course, preferably in Advertising and/or Business related courses;
- Must have at least 1-year experience in Direct Response Media Buying;
- Required language: English;
- Can handle pressure;
- Must know how to manage his/her time well;
- Can work in tight deadlines.


Job Description:
- Identifies the target audience for a particular media campaign and decides how to best communicate to that audience.
- Keeping up-to-date with industry research figures including audience figures and monitor buying strategies.
- Liaising and building relationships with clients and media sales companies.
- Negotiates with media sales companies to obtain the best rates and most appropriate media spaces online.
- Communicates with media sales people to adjust media schedules in response to audience figures.
- Ensures that the adverts run accurately so the desired media message is seen and heard by consumers.
- Reporting and budget management including preparing costs and producing spending updates throughout the campaign.
- Collects and analyzes sales and consumer date.
- Undertakes research using a wide range of specialist media resources.
- Analyzes the effectiveness of the campaign and using this data to inform future campaigns.
- Works on a range of client accounts at the same time, often juggling various projects and deadlines.
- Supports the media manager and other colleagues.
- Adheres to company’s rules and regulations.