Social Media Associate

The overall purpose of a social media associate is to manage an organisation's or individuals social media strategy in order to boost visibility and customer and client engagement. This typically involves managing an individual’s online presence by developing a strategy, producing good content, analysing usage data, facilitating customer service and managing projects and campaigns.

I need someone to assist me with managing my social media pages. They will use images, words and videos to create organic and paid posts for instagram, facebook and ---------- .

Key Responsibilities include:
Ensuring that images and videos are edited and will find creative ways to create posts that have the look and feel of my brand.
Adding to my editorial calendar in asana where they will place posts for several weeks ahead and I will approve/edit the posts.
Scheduling approved facebook posts.
Creating facebook ads for approval and using the business manager to run the ads.
Taking my blog ideas and expanding on the writing.
---------- the blog content for Facebook and Instagram.
Developing a social media strategy and setting goals to increase brand awareness and increase engagement.
Developing and managing competitions and campaigns that promote my organisation and brand.
Forming key relationships with influencers across the social media platforms.
Managing and facilitate social media communities by responding to social media posts and developing discussions
Monitoring and reporting on performance on social media platforms using tools such as Google and Facebook ----------

The ideal candidate will need to have:
a solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
strong editing and writing skills suitable for each platform, from knowing how to write a successful caption to using effective storytelling techniques
knowledge and understanding of algorithms and search engine optimisation
creative skills for contributing new and innovative ideas
must have good English communication skills
organisational skills, with the capacity to prioritise and work across multiple projects
the ability to work well under pressure and meet deadlines
data analysis skills and statistical prowess to draw actionable insights
online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
an eye for detail and the ability to work accurately