Marketing Executive

• Planning, developing and implementing effective marketing communication campaigns.
• Using the full marketing mix for the company’s marketing communications
• Writing copy for all marketing collateral, including brochures, letters, emails and websites.
• Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
• Producing an accurate summary of total spend at the end of a marketing campaign.
• Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
• Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.
• overseeing and developing marketing campaigns
• conducting research and analyzing data to identify and define audiences
• devising and presenting ideas and strategies
• promotional activities
• writing and proofreading creative copy
• maintaining websites and looking at data analytics
• organizing events and product exhibitions
• coordinating internal marketing and an organization’s culture
• monitoring performance
• Managing campaigns on social media.